2024 Cannes Lions: WPP eleita Empresa Criativa do Ano, Rede Criativa Ogilvy do Ano, Marca Criativa Coca-Cola do Ano. 2024 Cannes Lions: WPP named Creative Company of the Year, Ogilvy Creative Network of the Year, Coca-Cola Creative Brand of the Year.

WPP, Ogilvy e The Coca-Cola Company ganham em grande no Cannes Lions 2024, com WPP eleita Empresa Criativa do Ano, Ogilvy como Rede Criativa do Ano e The Coca-Cola Company como Marca Criativa do Ano. WPP, Ogilvy, and The Coca-Cola Company win big at Cannes Lions 2024, with WPP named Creative Company of the Year, Ogilvy as Creative Network of the Year, and The Coca-Cola Company as Creative Brand of the Year. As agências WPP arrecadaram 160 Leões no total, incluindo um Titanium e 6 Grand Prix, representando 41 países. WPP agencies collected 160 Lions in total, including a Titanium and 6 Grand Prix, representing 41 countries. Esta é a primeira vez que a The Coca-Cola Company ganha o título de Marca Criativa do Ano. This marks the first time The Coca-Cola Company has won the Creative Brand of the Year title.