A Varun Beverages Zimbabwe faz parceria com a Econet Wireless para uma promoção "Peel and Win" na Pepsi, Mirinda Orange, 7Up e Mountain Dew. Varun Beverages Zimbabwe partners with Econet Wireless for a "Peel and Win" promotion on Pepsi, Mirinda Orange, 7Up, and Mountain Dew.

O Zimbábue se uniu à Econet Wireless para uma promoção "Peel and Win", incentivando as vendas de suas garrafas de 2 litros de Pepsi, Mirinda Orange, 7Up e Mountain Dew. Varun Beverages Zimbabwe has teamed up with Econet Wireless for a "Peel and Win" promotion, encouraging sales of its 2-litre bottles of Pepsi, Mirinda Orange, 7Up, and Mountain Dew. Compradores com uma faixa promocional amarela receberão recompensas por Econet airtime e SMS. Purchasers with a yellow promotional strip will receive Econet airtime and SMS rewards. Desde 2017, a empresa investiu US $ 150 milhões localmente e pode produzir 100 milhões de garrafas por mês. Since 2017, the company has invested $150 million locally and can produce 100 million bottles monthly. Também planeja fabricar lanches Simba, potencialmente criando 2.000 novos empregos. It also plans to manufacture Simba snacks, potentially creating 2,000 new jobs.